In 1969 a new model called “The Judge” was introduced. The name came from a comedy routine, “Here Come de Judge”, used repeatedly on the Rowan & Martin’s Laugh-In TV show. The Judge routine, made popular by legendary showman Sammy Davis, Jr., was borrowed from the act of long-time burlesque entertainer Dewey “Pigmeat” Markham. Advertisements used slogans like “All rise for The Judge” and “The Judge can be bought”. As originally conceived, the Judge was to be a low-cost GTO, stripped of features to make it competitive with the Plymouth Road Runner. The package was US$332 more expensive than a standard GTO, and included the Ram Air III engine, Rally II wheels without trim rings, Hurst shifter (with a unique T-shaped handle), wider tires, various decals, and a rear spoiler.